top of page
2015
愛情花
Flower of Love (사랑꽃) is a Korean original musical first developed in Daegu and later presented at the 2013 Daegu International Musical Festival, where it received the Grand Prize. The work has since been restaged in Korea and invited to international cultural festivals in China and Japan.
ORIGIN
The musical was first introduced as a showcase in 2012 in Daegu, created by MAC Theatre. A full staging followed in 2013 and was awarded the Grand Prize at the Daegu International Musical Festival (DIMF), marking its early recognition within the Korean regional musical scene. The work was developed by Daegu-based writers and producers and structured as an omnibus musical centered on the symbolic magnolia flower.
STORY
The musical consists of three independent but thematically linked episodes connected by the image of the magnolia, regarded as a symbol of enduring love and memory. The stories span different periods and social settings, including wartime separation, migrant worker life, and a neighborhood facing redevelopment. Each episode explores a different form of love and loss while maintaining a small-scale, character-driven narrative style. The musical incorporates Korean regional dialect and folk-influenced melodic elements rather than large-scale production spectacle.
POSTER COLLECTION
Poster images are shown for documentation only. All rights belong to the original creators and producers.
KOREAN RUNS
2012 showcase premiere – Daegu
2013 full production – Daegu International Musical Festival, Grand Prize
2014 Seoul run – Hanyang Repertoire Theatre as part of DIMF follow-up programming
2018 revival – Daegu Bongsan Cultural Center Space Laon (Sept 7–22)
Later small-theatre revivals have taken place intermittently in Daegu, including community or limited-engagement performances through 2024.
GLOBAL STAGINGS & ADAPTATIONS
China – Dongguan (2015)
Cultural-exchange invited performance
4th Dongguan International Musical Festival, Jan 11–12, 2015, staged under the title 《爱情花》
Performed by the original Korean cast and presented as the festival’s closing work rather than a commercial tour. Received a Special Honor Prize, marking the musical’s first international appearance.
Japan – Tokyo (2017)
Cultural-exchange invited performance
Korean Cultural Center, staged under the title 『愛の花』
Presented as part of a Korea–Japan cultural program hosted by the Embassy of the Republic of Korea. Introduced the Daegu-based musical to Japanese audiences, emphasizing regional storytelling and cultural exchange over commercial licensing.
REFERENCES
OhmyNews – Seoul production report and DIMF background
https://www.ohmynews.com/NWS_Web/View/at_pg.aspx?CNTN_CD=A0002034527
MAC Theatre YouTube – 2015 Dongguan Festival curtain call video
https://www.youtube.com/watch?v=mMo6Yl03xw4
Daegu Arts Council blog – Tokyo cultural center performance account
https://blog.naver.com/dgchong053/221161030119
Daum Café – audience record of 2024 small-theatre revival
https://table-m.cafe.daum.net/p/1196151655/393301179636668416
bottom of page







